News
City Care Celebrates 5th Anniversary
Based in Sunderland, CITY CARE Director’s Gillian Hanson and daughter’s Julie and Gemma, have re-branded their care company to coincide with their 5th Anniversary and expansion into new premises. Julie explains “We decided to re-brand the company to emphasise the fact that we are located in Sunderland. Our focus has always been about providing a quality care service where people need look no further than their doorstep. We decided on the name City Care to underline the company’s commitment to providing a local service.” The company have also relocated within Sunderland to bigger premises, despite the move Managing Director Julie Hanson insists it is business as usual, but with a bigger focus and concentrated service on providing help and assistance to those who need it across the city of Sunderland. Gillian said “Our aim is to provide a care service that helps our users remain independent and stay in their homes longer. The move to the new premises has already opened up more opportunities for us to take on new employees and expand the portfolio of services we provide. We are committed to providing employment in the city, currently we employ 60 members of staff and are looking to expand in the near future”
City care enlisted the help of Pulse Creative Marketing, a full service agency based in Sunderland, who developed a new identity to incorporate the client’s wishes of portraying a caring image throughout their branding. Gemma commented “Pulse Creative Marketing has been great in developing an eye-catching logo that can be applied to all our promotional material, from stationery through to care manuals and office signage. They took a weight off our minds during the stressful time of moving office.”
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